Naming
calendar_todayOct 24, 2023•5 min read
The Psychology Behind Memorable Business Names
Why do some names stick while others fade away? We dive deep into the cognitive science of brand recall.
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AI Trends
calendar_todayOct 20, 2023•3 min read
How AI is Revolutionizing the Naming Process
Discover how machine learning algorithms generate creative possibilities that humans might overlook.
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Startups
calendar_todayOct 15, 2023•7 min read
5 Common Mistakes Founders Make When Naming
Avoiding these pitfalls can save you thousands in rebranding costs and legal fees down the road.
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Branding
calendar_todaySep 28, 2023•6 min read
Visual Identity: Matching Logo to Name
A great name needs great design. Learn how to ensure your visual assets complement your verbal identity.
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Legal
calendar_todaySep 12, 2023•8 min read
Trademark Basics for New Businesses
Before you fall in love with a name, make sure you can legally own it. A guide to preliminary trademark searches.
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Guide
calendar_todayAug 30, 2023•10 min read
The Ultimate Guide to Brainstorming
Stuck in a rut? Use these 10 proven brainstorming techniques to generate hundreds of ideas in minutes.
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